Therecent Olympic champsname is etched onto the label in gold and white.
The bottle is also presented in a display-worthy gift box that also features James image.
In a press release, the spirits brand calls this partnership a celebration of greatness.
Hennessy
James personally visited the Hennessymaisonin Cognac to see the production and bottling process.
The liquid in the new bottle is the same expression that has been part of the V.S.
release for decades, made from hand-selected grapes and a blend of 40eaux de vie.
You get asked to partner with brands all the time.
What was it about Hennessy that made you want to work with them?
I enjoy working with people who are passionate about coming together to do something special for the long run.
Ive admired Hennessy for years, especially their dedication to both sports and community.
Whats your personal connection to cognac and Hennessy?
For me, Hennessy has been part of many James family occasions as well some milestone moments in basketball.
Its something that brings people together to celebrate lifes big and small wins.
What was in this cocktail?
Youre about to key in your 22nd season, which ties Vince Carter for the league record.
What keeps you motivated on the court, after all youve accomplished?
What drives me is my love for the game.
Its not just about championships, its about inspiring the next generation and continuing to push myself.
I still have a lot to give, and thats what keeps me going.
This is also your son Bronnys rookie season in the NBA.
Are you doing anything special to celebrate?
It will be a special moment for sure.
What advice have you given Bronny, as he begins his NBA career?
The biggest thing Ive told him is to stay focused and be himself.
And beyond his career and as general advice for life: have fun.
What are your goals for the new season?
For this season, its simple being appreciative of the moment.
