This story is part of our Sondio Latino series for Hispanic Heritage Month.Read more here.
It translates to this is Music 2, music from another century.
It stands as adirectaffront to the old-school rap music from Argentina and beyond.
Mateo Ronn Abregu
You cant say corny shit.
Joshu Joshu and Stiffy grew up in the same neighborhood: Merlo, right outside of Buenos Aires.
Were on the street for sure, but Im not a gangster.
So Im gonna drop the Joshua things personal things, funny things.
And I think that opened a portal.
The on-mic personas of the Swaggerboyz also occupy a gray area between satire and genuine performance.
On one tape, Stiffy becomes Stiffy Bravo, a parody of Cartoon Networks beefy hunk, Johnny Bravo.
On another, AgusFortnite2008 is a pitched-up Messiah of internet detritus named DJ MCLOVIN.
And even within these personas, the artists have their own distinct connections to U.S. music scenes.
Joshu Joshu approaches his references more directly.
He found inspiration after releasing a bootleg PayPal T-shirt, which landed him in hot water with the brand.
PayPal [gave me] a copyright issue and I was like, Fuck it.
It knocks Rauw Alejandro and Bad Bunnys shiny, infallible representation of the diaspora off the pedestal.
The truth is, music in Buenos Aires these days is way better than before.
I see it as Music 1.25, maybe a little more advanced, he jokes.
But theres way more to go, though its going down a good path.
I think thats never happened before, he said.
