OK Goare back with a new single titled A Stone Only Rolls Downhill, which per tradition was paired with another clever music video from the always inventive band.
The visual, co-directed by OK Gos Damian Kulash and filmmaker Chris Buongiorno, uses 64 mobile phones to create a mosaic of 64 different videos, which, when combined, seamlessly create one giant image.
Trying to balance the anxiety (which is just realism) with the hope (which is just necessary) can often feel like living in a split screen, and thats what inspired the video.
OK Go"A Stone Only Rolls Downhill" video
Its the most human, DIY version of a split screen that we could come up with, Kulash said in a statement.
Instead of using digital wizardry to glue multiple videos together, we shot one video for each of several dozen phones and laid them out, side-by-side, as a mosaic of screens.
A single image emerges from all these separate pieces working sometimes in harmony and sometimes in discord the many contradictory parts of ourselves fighting to coalesce as a single whole.
According to the band, the A Stone Only Rolls Downhill video was filmed over the course of eight days, requiring more than a thousand takes, with the final video featuring over two hours and twenty minutes of single-take clips into one frame.
The band also shared a behind-the-scenes look at the making of the video:
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Fans of OK Go will have an opportunity to see the band IRL starting this April when the band embarks on a 14-date tour.
April 24 Milwaukee, WI Turner Hall BallroomApril 25 Chicago, IL Riviera TheatreApril 26 Detroit, MI Majestic TheatreApril 27 Cleveland, OH The AgoraMay 14 San Diego, CA The SoundMay 16 Los Angeles, CA The BellwetherMay 18 San Francisco, CA The FillmoreMay 28 Brooklyn, NY Brooklyn SteelMay 30 Boston, MA RoyaleMay 31 Philadelphia, PA Union TransferJune 1 Washington, DC 9:30 ClubJune 19 Portland, OR McMenamins Crystal BallroomJune 20 Seattle, WA Neptune TheatreJune 21 Vancouver, BC Commodore Ballroom
